The Mahlia Mud Cloth Tunic & Black/Brown Pillows The MALI Mud Cloth or BOGOLAFINI (bogo - earth; lan - with; fini - cloth) is made in Mali of handsewn strokes of handwoven cotton and embodies the raw beauty of imperfection. Crafted with natural materials and dyes, its organic essence captures the authenticity of cultural traditions, each irregularity telling a story of human touch and connection to the earth. The raw piece of cloth is soaked in a bath made of stamped, cooked mixture of leaves, bark and roots from different trees and shurbs of which the most known is the...
Staying True To Yourself Through Fashion Being true to yourself means making choices that reflect your wishes and desires. If you know what you stand for and what your focus is, you can apply that in every area of your life including fashion. Your choices will be defined by who you are. MOYO Straight Shirt with Mud Cloth Pocket One of the slow fashion principles is the consciousness of the purchase. When you go shopping as a conscious shopper you will be looking for pieces that are a reflection of who you are and what you stand for. Your wardrobe will be a thoughtfully curated one, where each item will...
Slow Fashion is TIMELESS & LONG LASTING. Fast Fashion is SEASONAL When we say timeless we think of something we can wear for a long time, no matter the season or trend. When we say long lasting we think of a product that will keep its feel and quality over a period of time that extends longer than one season. Slow fashion production is a thoughtful process where time and quality merge to provide something that you will enjoy for years and will remember long after the article will have served your expectations. The MOYO Trench Coat Timeless is a concept that encompasses different factors. First, we have...
2. Slow Fashion Connects. Fast Fashion Disconnects. Within our brand we like to say that every garment has a story. The MOYO Print Dresses The story of a garment is written as production is happening, from fabric to production process, from team to the store rack. Within slow fashion production, this happens with an eye for detail and focus on all aspects of the chain. We call that slow manufacturing and that includes quite a number of factors: The design perspective: Is more than one collection a year really necessary? Is constant change of designs a must? The fabrics: Are they sustainably produced? Are they Upcycled or recycled? The production team Is everybody paid fairly, according...
1. Instinct vs Principles One of the versus facts we're focusing on this week is that Slow Fashion appeals to our principles whereas Fast Fashion appeals to our instincts. According to David Kahneman (Nobel prize winner and author of “Thinking Fast and Slow”), the way we make our choices is based on two thinking systems: ● System 1 is automatic, quick and involuntary and does not require a lot of effort on our side when making a decision, as it is based more on instinct generated by...